Mary Ellen Guffey,
Business Communication: Process and Product,
4e
Ch. 5, Slide
6
Adapting to Task and
Audience
•
Express thoughts positively
(you will
be happy to,
not
you won't be sorry
that)
.
•
Use familiar words
(salary,
not
remuneration).
•
Use precise, vigorous words
(fax me,
not
contact me)
.